McDonald’s Philippines marks its 44th year with the opening of its newest Green and Good store in Il Corso, Ceb


Cebu City — As part of its 44th anniversary celebration last September, McDonald’s Philippines opened a new branch in Cebu City that brings together style, sustainability, and community support. The store is located in Il Corso, the seaside development of Filinvest Mall along Cebu South Coastal Road. It is the chain’s 36th branch in Cebu Province and another sign of the company’s continued nationwide expansion.


The store was formally launched on November 29 with McDonald’s Philippines President and CEO Kenneth S. Yang in attendance, along with Cebu City officials, representatives from Filinvest Malls, and members of the media.

“We are very excited to welcome everyone to McDonald’s Il Corso,” said Yang. “The store’s design pays homage to Cebu’s vibrant creative community, which is known as the Design Capital of the Philippines. It also carries sustainability features that support our Green and Good program. Beyond its distinct look, customers can expect the same quality food and service they know from McDonald’s.”




Serving the community


McDonald’s Il Corso reflects the company’s commitment to supporting economic activity in the communities it serves while also responding to urgent local needs, especially during calamities.

“McDonald’s Philippines believes in creating opportunities for Filipinos of all ages, backgrounds, and gender identities,” Yang said. “We offer local and direct hiring, flexible schedules for working students, and strong training and development programs so our people can be their ‘Best Me.’




Each new branch provides jobs for at least 80 to 100 people. Since Dr. George T. Yang opened the first Philippine store in Manila in 1981, the company has maintained a policy of direct employment and has avoided contractual labor. Today, McDonald’s employs about 70,000 people, many of whom are Gen Z students balancing school with work.

Because of its strong business and people management practices, McDonald’s Philippines recently received the Employer of the Year Award from the People Management Association of the Philippines during its annual awards event in Cebu City.

Following the earthquake and typhoon that hit Cebu in October and November, the company activated the McDonald’s Kindness Kitchen to distribute hot meals to affected residents, front-line health workers, volunteers, and McDonald’s employees in need. At least 24,000 meals were provided. The company is also giving 5,000 free Happy Meals to children in Cebu City through the local government as an early holiday treat.

Before the store opened, McDonald’s and Filinvest Land held the Il Corso Coastal Clean-up Drive on September 6. The company plans to continue joining activities that support the Green and Good initiative and benefit the community.



M for All in Cebu City


The opening of McDonald’s Il Corso also marked the signing of a memorandum of agreement with the Cebu City government for the inclusive hiring program called M for All, which offers employment to senior citizens and persons with disabilities. Under this program, 17 McDonald’s branches across Cebu will hire 102 senior citizens, with two seniors assigned per store for three months.

While working students make up about 70 percent of the company’s workforce, McDonald’s also recognizes the contributions of older workers. Since 2019, M for All, formerly known as the Alternative Workforce Program, has provided employment opportunities for senior citizens and PWDs. The program has active partnerships with several local governments including Manila, Pasay, Caloocan, Parañaque, Pasig, San Fernando in Pampanga, Bacoor in Cavite, and Davao City.




Where design meets sustainability


As part of the Green and Good program, McDonald’s Il Corso features a range of sustainable elements. These include rooftop solar panels, solar-powered lampposts, a rainwater harvesting system, power-saving motion sensors, LED lighting, and a Variable Refrigerant Flow (VRF) air-conditioning system. All these help reduce energy and water consumption and lessen the store’s environmental footprint. The store also uses sustainable packaging to help reduce waste.

The store’s design showcases Cebuano creativity. The exterior features solihiya patterns and sawali-inspired details as a nod to local weavers and furniture makers. Inside, the use of rattan-like, bamboo-like, and wood-inspired elements adds a distinctly local touch.